We leverage evidence and contextual insights to co-design and deliver data-driven, field-proven solutions that strengthen systems and achieve measurable results in complex, high-stakes environments.
Multiple Studies on Women's Rights, Democracy, and Media
for BBC Media Action
Adroit Associates has implemented a series of impactful projects for BBC Media Action, influencing democratic dialogue, gender rights, food security, and public health. Through comprehensive studies and innovative data collection utilizing various methods and tools, we highlighted the power of media in driving social change, paving the way for future interventions for BBC Media Action that could in turn positively impact millions in Afghanistan.
Afghanistan
Nutrition Awareness Campaign Evaluation: Media's Influence on Behavioral Shifts in Food Security Practices
for BBC Media Action
An in-depth evaluation of a media-driven nutrition awareness campaign, aiming to discern its role in instigating behavioral changes concerning nutrition and food security and inform future communication strategies.
Assessing Media's Role in Shaping Perceptions of Women's and Girls' Rights
for BBC Media Action
Utilizing a range of research methodologies, we identified the positive and challenging aspects of media-driven campaigns focused on gender rights to help fine-tune messaging and evaluate the influence of client's communication programming.
Afghanistan
Open Jirga: Assessing the Reach and Impact of BBC Media Action Programming in Shaping Public Discourse
for BBC Media Action
A comprehensive study of the Open Jirga program, gauging its reach and resonance among diverse Afghan audiences, to align program content with audience insights, ensuring effective communication and engagement.
Afghanistan
Evaluation of the Reach and Influence of BBC Media Action’s Darman Radio Program and Public Service Announcements
for BBC Media Action
Impact evaluation of BBC Media Action’s Darman radio program and public health PSAs in Afghanistan to assess changes in maternal & child health, nutrition, hygiene, and behavior through audience engagement and community feedback.